Craig and Matt – A Case Study That Helped form the Report

Craig is a guy who had been reading my site earlier this year and followed the tips on the site to get down from 172 to 155. Matt started reading around the same time and went from what he calls "slightly chubby" and dropped around 12 pounds. Both of these guys got lean, but they weren't as lean as they were aiming for (both wanted to look cut like Cam Gigandet in "Never Back Down").

I Knew I Could Help & Made a Deal With Them…

I would allow them access to my personal e-mail account where I would coach them for free. They could ask as many questions as necessary as long as they put my advice into action. The deal was this…once I helped them get ripped, they would give me a testimonial for a "future ebook". They achieved the results they were aiming for and kept their word…here are their testimonials!

Craig's Testimonial

My name is Craig and I've been following the principles taught on Fitness Black Book for about 3 months. As an athlete and one who strives to attain the best physique possible, I have achieved a much higher level of strength and fitness than ever before since I found Rusty's site.

The mainstream bodybuilding methods simply weren't bringing me the results I wanted, even though I was working out 5-6 days a week and thought I was eating right (I wasn't!). Once I switched gears and started following Fitness Black Book's methods of training and dieting, my body has never looked better!

I brought my bodyfat down from a decent 9% to an outstanding 5% in 3 months. Everyone knows those last few pounds are the toughest ones to lose, and that's where I was struggling. Rusty did a great job helping me overcome that pleateau and taught me how to train smarter. Ever since I found his site, he has given me full access to his personal e-mail for free one-on-one diet and training advice… advice that helped me get to where I am today.

In return for his free coaching, I agreed to give a testimonial at some point. Well Rusty… Here is that testimonial!

Thanks for everything!

Craig Avera

Matt's Testimonial

About six months ago I did a search on the internet trying to see if anyone had any valid information out there on how to achieve a physique like Cam Gigandet. At that time, I came across Rusty's site and first thing I noticed was he had more detailed advice than any other site I had seen telling exactly how to get a lower body fat percentage like Cam. With the advice on Rusty's site and the personal free coaching he gave me through email, I was able to reach my goals using a unique approach I hadn't read anywhere else!

Basically, a few months ago Rusty contacted me through email and offered to help coach me for free with detailed answers to my questions and in return I would write a testimonial for his upcoming ebook on how to get "vacation ready" or his other way of putting it "event ready."

This ebook is supposed to have all the same advice that we talked about through email a few months ago and Its incredible to know he is giving out such valid and motivating advice for free! This guy is really helpful and full of all the advice you need to reach that low body fat percentage and get "vacation ready!"

Thanks Rusty,

Matt R

This Course Isn't Just for Guys!

I actually have a feeling it will be downloaded and used by more women. I have slightly more female readers than male, so obviously I wanted to create a report that would be of huge help to the girls as well. So much stuff is just aimed at guys…but these tips are just as useful for women. My philosophy isn't about gaining a bunch of mass for men or women, so you know you aren't going to turn into an Amazon woman following my advice!

Here is the Link for the Download Page

It is almost impossible to miss that big blue ebook cover in the right sidebar of my site (it kind of jumps out in 3D). I also have an "extra fancy" little banner at the bottom of each post…you can click that and get to download page as well. Just in case you didn't see either of those options, here is the link to get the report: Vacation Body Blueprint

A Video of Santorini – How Cool Does This Place Look?

[The man and woman narrating this video are alright, but I wish it was Anthony Bourdain. That guy is as cool as hell...and I'm a big fan of his show. A couple of my friends spent three weeks traveling Europe and Santorini was one of their favorite spots.]

Can't Wait to Hear More Testimonials!

I have a fun time running this site, mainly because it feels good to assist people in hitting their goals (they do the hard part). My guess is that this little ebook will give a bigger picture on the approach it takes to reach peak condition as well as some specific details. By seeing the "entire picture" vs just 2-3 tips, I think a lot of people are going to get better results that they have in the past. It is important to see how everything fits together and I believe this ebook accomplishes that.

Note: Thank god it is Friday! Am I the only one thinking that a beer in a frosty mug sounds good right about now? Maybe a Hoegaarden or Stella…or one of each?

[This video inspires me to do great things...Let's make the world a sexier place! Oh yeah...world peace and all that other stuff as well]

Tip 1: Get Serious 5-6 Months Before Beach Season

The number one mistake people make is to start dieting hard and doing cardio too late. Getting in exceptionally good shape takes time. Even if you are pretty lean, you should start thinking "beach" 5 to 6 months out. I try to stay lean year-round, but I will get really serious about my diet and exercise program starting today. If you have more than 10-15 pounds to lose, you need to work even harder. You are already behind in my opinion and have some catching up to do. Starting too late is by far the number one thing that will keep you from looking great on the beach!

Tip 2: Get Rid of all Junk Food in Your Home as Quickly as Possible

There is nothing that tastes as good as being sexy feels. Does that make sense? I read it somewhere a long time ago. You have to get rid of all that junk in your cupboards. I did a quick search and I have to get rid of a container of macaroni salad, tortilla chips, bean dip, top ramen, peppermint ice cream, and two six packs of beer. I'm heading over to a New Year's Day party in about an hour and I'll just bring all the bad stuff with me. Once you empty your home of the junk food, don't bring any more back in!

Tip 3: Weigh Yourself Today and Begin Tracking Your Progress

Also, get your body fat tested if you have that available. I weighed myself this morning and I am at 193. I like to be closer to 185 for summer, so I have 7-8 pounds to lose. I still have a visible six pack, but I look better in clothes when I'm a bit slimmer. You may not know exactly what weight to shoot for, but set a goal and once you hit it, decide if you would like to lose more weight. Most people underestimate how much weight they need to lose to achieve a certain look. This is another reason it is important to pay attention to tip number one and give yourself plenty of time.

Tip 4: Try on a Swimsuit Today and Take a Photo!

This is more traumatizing for women than it is for men. Women typically show much more skin than men in their swimsuits…thanks for that by the way! Seeing how you look in a swimsuit now, will give you serious motivation to hit the gym. What typically happens is that people don't put on a swimsuit until the week before summer. Big mistake! Put on your swimsuit and take a photo. You can do this will your cell phone in the bathroom in front of a mirror. Nobody need to see this. If you look amazing already, try to look even better. If you don't look appealing, then change that! Take action now. This is a HUGE motivator!

Tip 5: Visualize, By Looking At Images of Sexy Role Models

I throw in nothing but images of really sexy people on my website for a reason. Your mind is powerful and will work towards whatever you think about the most. I don't want to include images of overweight people, because I want you to think about what you want…not about what you don't want. I also want to include examples of what I believe a lot of men and women find attractive. These images are probably even more important for the men, because I show images of the typical body type that women find attractive. Other fitness websites have loads of pictures of excessively muscular guys. I am trying to retrain you to understand that women aren't attracted to the massively muscular guys. The images on this site are MUCH more in line with what women like to see…A well proportioned slim and athletic looking guy, with great style and confidence.

Here is Another Swimsuit Video (women will enjoy this one)

[Ladies...You are welcome!]

Optional Tips:

I like to go to a tanning salon for a light base tan before summer starts, so I don't get scorched. I know some people are completely against this due to skin cancer risks, but to me it is better to do this than suffer a burn in my opinion. Also…I think people look more attractive with a light tan. Do you best to avoid sunburns, but don't live a life where you are avoiding every possible risk. I normally buy 10-15 tanning sessions and begin tanning 2 months before summer starts. For some reason tanning increases my energy as well.

Note: I know a lot of my readers are from other parts of the world and you are in the middle or end of summer. Come back to this post 6 months before next summer and get insanely sexy next time around.